Straight Outta Compton is the debut studio album by American hip hop group N.W.A, released August 8, 1988.
Production for the album was handled by Dr. Dre with DJ Yella.
It was later remastered and re-released on September 24, 2002.
The film was a major commercial success, making over $200 million – it had a $50 million total budget ($28 million production budget). Awards nominations (including for the Academy Award for Best Original Screenplay) also contributed to its success.
There are a number of specific and distinct potential audiences that the film is attempting to target, including Fans of N.W.A Fans of rap/gangster rap Fans of biopic films open minded. Fans of the film studios/producers Rap and the sub–genre of gangster rap have specific and well identified fan bases. Consider the ways in which the marketing attempts to both appeal to these existing (and possibly pre- sold) audiences and also transcend the music genre to appeal to a wider film audience. Fans of the genre/N.W.A. for instance may be attracted to trailer scenes of the band being formed or the music being discussed and recorded but wider audiences may be more interested in scenes of social tension, cultural change or personal drama.
The trailer, familiar conventions used including duration, green band disclaimer/rating card, use of production logos/idents (possibly establishing status/reputation of film), use of intertitles, use of music, condensing the film to showcase dramatic scenes and establish narrative expectation including a three-act structure, links to social media/website. Also absence of conventions (no traditional trailer voice over, no specific release date). Identification with protagonists in the trailer - audiences encouraged to align with hip hop artists as underdogs/disenfranchised minority, for example, the two specific instances where members of the gang are forcefully restrained by police. Star appeal (including in this case the appeal of the “real life” characters portrayed on screen and identified using intertitles). The names of actors or directors are absent from the trailer and instead replaced with the real names of some of the members of N.W.A. Film logo – explicit design reference to music parental advisory notice (social conventions of rebellion, challenge to authority etc.).
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